Anne wants to use her impression share metrics to optimize her shopping campaign. she should:

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Anne wants to use her impression share metrics to optimize her shopping campaign. she should:

  1. run an Auction insights report to compare her impression shares to those of her competitors
  2. set negative keywords in her campaign
  3. set negative keywords in her campaign
  4. set the delivery method on her campaign to standard

Answer: run an Auction insights report to compare her impression shares to those of her competitors

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